What is in it for you?
With an enhanced listing (the recommended one) you get:
Three more chances to get listed in Google
You get three web pages to promote your business, three more chances for your business to be found in the search engines. As well as the main listing page, you get a products and services page, and an online document library and a place to upload brochures.
A highlighted listing on another unique HIP authority site
You get a listing on www.homeinspectionhome.co.uk as well as www.hipcentral.co.uk
Two for the price of one!
Inbound links to improve search engine ranking
Google and the other search engines pay a lot of attention to the text used in the hyperlink something that has been exploited by Googlebombers, remember the search for miserable failure that led to the White House biography of George W. Bush. You can exploit it too by carefully choosing the anchor text used for the links to your website in your directory entry.
A free news release on www.homeinspectionhome.co.uk
Not much to say about this except it is yet another chance to improve your rankings with more inbound links.
Google recommend directories
From Google Webmaster Guidelines: “Submit your site to relevant directories such as the Open Directory Project and Yahoo!, as well as to other industry-specific expert sites.” (such as this one and www.homeinspectionhome.co.uk)
Get a blog incuded
For those that go for an enhanced listing, you will also get a blog for your site like this one with its very own subdomain.
